Creating a Risk Assessment for Your Pop-Up Event

Hosting a pop-up event is a great way to present your new business to an audience or to guest star your established brand in a new location. They have become increasingly popular as a way for businesses to showcase a new product too, such as the limited collaboration between Supreme and Louis Vuitton or the vegan-alternatives of the Impossible food producers.

There is a reasonable amount of planning that goes into organising temporary events. Financial and operational plans need to be considered to ensure that an event can take place. There may also be a need for a specific venue or equipment to be hired. And, most importantly, an event-specific risk assessment must be created to ensure the safety of the pop-up and those who attend.

Building Your Risk Assessment

The risk assessment for a pop-up event will mimic the risk assessment for your business and you can draw from the same core design:

• identifying risks
• those who may be affected
• the severity of potential risks
• how to mitigate or eliminate the risk

For those starting out, there are numerous and basic risk assessment models that can be found online, each following a similar layout.

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Once you have your format established, it is time to begin considering your pop-up event. You should enact your pop-up, considering any potential risks that may occur during the event. Place yourself in the position of both staff and customer to ensure that no risk is missed. By doing so, you will identify a list of risks to assess, from the handling of food to timber fire doors.

Eliminating Hazards

While there will be essential components to your pop-up event, some of the hazards that you identify will be solved by being removed altogether. If equipment seems to be faulty or might pose a hazard to safety, consider replacing it, eliminating the risk altogether.

Take Preventative Measures

You may find yourself able to list a large number of risks, which isn’t innately a negative sign. Risks should be accounted for and not necessarily eliminated. This can be done by taking preventative measures, such as installing hand sanitiser stations or separating customer traffic from certain areas.

Consider Reactive Measures

Other hazards require reactive measures to be in place. First aid boxes and the presence of a member of staff trained in first aid is suggested, as well as precautionary measures like a working phone to ensure emergency services are contactable in the case of an emergency.

Security Checks

In addition to health and safety measures, those protecting you, your staff, and customers from harm, there also needs to be consideration given to security. As pop-up events are unfamiliar territory for many, there are risks involving security that need to be considered, often for the sake of protecting stock from theft or damage too. Other valuables, such as those belonging to staff, should have the option to be stored in a place inaccessible to customers to prevent acts like theft.